(a) for nearly 20 years, China's jewelry industry has hitherto unknown development, from the output value of the 1 million to nearly 100000000000 yuan, from personnel of course of study from 20000 to 2000000 of development, China has become the world's largest gold consumer, annual sales amounted to 140-150 million ounces of platinum; China Asia is the largest diamond market is one of the annual consumption of diamond, $1100000000; China is the world's fourth largest consumer of gold, gold jewelry demand reached 200 tons; at the same time, our country is the world's largest jade and jade market.
Can say, China's jewelry consumption has played an important role in the global market, will directly influence the international market trends and price.review of China's jewelry industry development, experienced roughly stagnation, recovery, and development in three stages: before the last century 80's in China's jewelry industry has been at a standstill, after nearly ten years of recovery period, from 1990 to 2000 Chinese jewellery industry has begun to enter the stage of rapid development.
Hand jewelry production capacity for rapid growth.To 90 time end, the national gold production enterprises more than 500, jewelry production of more than 4000000 enterprises, employing up to 2000000 people.
On the other hand, the jewelry market demand is increasing quickly, to 2000 jewelry total sales of 80000000000 yuan, in 2002 the national jewelry consumption reached 100000000000 yuan, export nearly 3000000000 dollar.
throughout the domestic jewelry industry, we can see some of the following features: 1 China jewelry industry development is rapid, because the initial profitability led to a powerful army to open jewelry, jewelry store.
On the one hand, the development of the jewelry industry is a big promotion, great popularity; on the other hand, 1000 store side, without distinction, no features.Brand between, between the enterprise does not have too big change, we lack can also be said that we do not have enough time to learn is the brand positioning difference, enterprise position difference.
Therefore, China's jewelry industry development is rapid, but the lack of features and feature, the homogeneity tendency is serious.2 domestic jewelry manufacturing level to be improved.
In the choice of materials, processing, design and other aspects, related personnel need to experience, making skills and culture and other aspects of the accumulation of.To continuously improve our design, production capacity, improve our processing technology.
In the study of foreign technology, process, design at the same time, also dig out our national product, to produce products with ethnic characteristics, works of art, high-grade jewelry consumer goods.
3 market competition is still in the low level of price competition, restricts the overall development of the industry.Random discount, individual shoddy, yijiachongzhen phenomenon occurs, great damage to our image of jewelry industry, industry self-discipline.
at the same time, our industry is also obvious advantages, outstanding performance is the following: more than 1 years in the jewelry industry development, we already have a considerable level and ability.
According to statistics, Hongkong has more than 90% of the inlaid jewelry is processing in the mainland, we have more than 200 processing plant perennial foreign jewelry processing, the annual output value of about 3000000000 dollars.
We have more than 300 factories have outside the single-processing capacity, potential processing ability also far come out without mining.Can say, in jewelry inlaid processing, our very obvious advantages, has become the world jewelry center capacity and infrastructure.
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